Using Social Media with Radio

Using Social Media with Radio

It’s most likely that you set up your station with social media accounts at Twitter and Facebook a long time ago, and you have been dutifully posting content, but are you getting any return from your efforts there? You may have hundreds or even thousands of likers,...
More Than Just A Voice

More Than Just A Voice

A day in the life of a Radio Announcer The alarm sounds at 4 am. The eyes flicker open, the hands stretch out slowly and turn off the beeping alarm. A cosy duvet is peeled away from the body as the feet touch the carpeted floor. A steaming cup of coffee is followed by...
RDS and how it affects your listeners

RDS and how it affects your listeners

RDS or Radio Data Systems are commonly used by most major radio stations, but many smaller stations may wonder if it is necessary for them. It can help to understand exactly what it is that RDS does, and how it can enhance the experience for your listeners. In a...
Spreaker for Internet Radio

Spreaker for Internet Radio

Maxx FM broadcasts online using a platform called Spreaker. Maxx FM loves it due to its seamless integration with the major social networks, its easy-to-use software and for the range of external programs available for use in conjunction with the application. Spreaker...
Outsourcing for radio

Outsourcing for radio

Great audio is a must when promoting and marketing, stamping your broadcast with your unique identity; but it’s tricky to hit just the right note and to reach out and get your listeners attention, so you need your audio to be effective. Creating great audio take three...