by ethan | Sep 27, 2016 | Marketing, Radio, Radio Industry
You’re probably aware that connecting with listeners on social media sites is an important and free way to market your radio station. But are you taking advantage of these platforms to draw in more listeners and keep them involved and engaged? Or are you misusing the...
by ethan | Sep 20, 2016 | Marketing, Radio, Radio Industry
“What are good and bad radio advertising prices?” “What radio stations should I advertise on?” “How many spots should I air on a radio station?” “How much should I spend on radio advertising? “How do I know I am getting...
by ethan | Sep 13, 2016 | Radio Industry
How do you promote your station on Facebook? On twitter? On Instagram? Do you work up a post and then share it across all your social media platforms? If so then I have news for you friend. Stop it. The only way social media works well to promote your station is if...
by ethan | Sep 6, 2016 | Radio, Radio Industry, Radio Programming
Kids today. What with their Pokemon Go, and before that Angry Birds, before that Candy Crush, and before that…. Wait, I’m sensing a pattern here. It seems that today people are a fickle bunch. It only takes looking at the ever-rolling wave of fad after fad that...
by ethan | Sep 2, 2016 | Marketing, Radio Industry
No matter what your thoughts or feelings are about self-driving cars it seems the future is now, whether we are ready or not! In fact some experts predict autonomous cars outnumbering user driven cars in less than 4 years, and that could mean a big change to how...