by ethan | Oct 26, 2016 | Radio Industry, Radio Programming
Rhetorical questions don’t seem like a very big deal. I mean, what’s the harm in asking a question? Well, if you’re in the public eye (or in this case, the public ear), they can be a big deal. Rhetorical questions – defined as questions that are asked which do not...
by ethan | Oct 21, 2016 | Radio, Radio Industry, Radio Programming
It’s true that morning commuters have more options now than before. There’s the podcast. There’s the iPod. There are even books on tape. Still, radio is kind because it’s convenient and always on. There’s no setup, no downloading and there are so many options. So you...
by ethan | Oct 14, 2016 | Radio, Radio Industry, Radio Programming
The future of radio, like anything, houses a ton of uncertainty. But that doesn’t mean aware and forward thinking managers can’t anticipate the skills needed to thrive in the future of the industry. With the increase of automated cars, instant podcasts and...
by ethan | Oct 5, 2016 | Radio, Radio Industry, Radio Programming
Podcasting has completely changed the radio scene. Popularity and listeners have more than doubled in the past five years and the trend does not seem to be slowing down. So what better way to increase your market than to incorporate podcasts into your scheme. Let’s...