The Podcast and your Radio Voice
Podcasting has completely changed the radio scene. Popularity and listeners have more than doubled in the past five years and the trend does not seem to be slowing down. So what better way to increase your market than to incorporate podcasts into your scheme. Let’s...
Eliminate Déjà vu Content
You’re driving back home from work. The car’s radio is tuned to the classic hits station. You tap your fingers on the steering to the retro tunes as you drive along. When the traffic light turns red at a junction, you stop. At that precise moment the station plays...
Movies Have A Standard Release Day, Why Not Music?
Hundreds of moviegoers line up outside multiplexes and cinema theatres on a Thursday to catch the latest release. Now you may very well see hundreds of audiophiles and music lovers queue up outside music stores on any given Friday. All music albums, much like new...
Local Bands, Forget Commercial Radio
You are a local band. You have sweated, bled, and cried your throat out to record songs. You have played the local scene and rocked the audience. You have front lined the major artists and bands that have played in New Zealand. Surely your songs are good enough for...
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