Apr 22, 2018 | Marketing, Radio, Radio Industry, Radio Production
Radio advertising is a relatively cheap and effective way of getting your business name out there. Most radio commercials are pretty easy to put together, only run for a short length of time, and can be played over and over without becoming too repetitive. If you are...
Apr 6, 2018 | Marketing, Radio Production, Radio Programming
Radio commercials are one of the top forms of advertising for many local and larger scale businesses across the world. Radio ads are usually relatively short, comparatively cheap to run, and extremely effective when done right. Creating a radio commercial can be...
Jul 8, 2016 | Radio, Radio Industry, Radio Production, Radio Programming
Phone in segments can make great radio, but a lot of the time for an unprepared presenter call-ins produce some awkward and stilted audio. Despite this, those in radio know that phone ins are still an amazing way to connect with listeners so how do we make the most of...
May 9, 2016 | Radio, Radio Industry
Ever wonder why you can’t find announcers with the same rich and vibrant voices as bigger stations? Its not because they are able to afford better talent or just have better luck, it’s likely because they have discovered and utilized the outstanding sound that comes...
Mar 16, 2016 | Radio Industry, Radio Programming
Use format clocks to create consistent balanced radio and boost ratings. When it comes to creating professional radio that listeners respond to, it’s important to deliver a consistent balanced format to give your listener a sense of order & reliability. By using...