Why you should be using a voice processor

Why you should be using a voice processor

Ever wonder why you can’t find announcers with the same rich and vibrant voices as bigger stations? Its not because they are able to afford better talent or just have better luck, it’s likely because they have discovered and utilized the outstanding sound that comes...
Use format clocks

Use format clocks

Use format clocks to create consistent balanced radio and boost ratings. When it comes to creating professional radio that listeners respond to, it’s important to deliver a consistent balanced format to give your listener a sense of order & reliability. By using...
Is radio still alive?

Is radio still alive?

Radio is very much still alive besides what some people say! Don’t listen to the naysayers (and there are plenty of them!) Radio isn’t dead; in fact it’s very much alive and kicking. Don’t just take our word for it though, the latest United Kingdom RAJAR report...
How to keep the kids listening

How to keep the kids listening

The often repeated idea that young people don’t listen to radio is a false one, they still do, but for shorter periods of time. This is due to the huge entertainment options available at an instant through smartphones, so our question has to be: In this multi-media...