How to use Sonic Imaging on Radio?
What’s Sonic Imaging? So, you’re wondering what Sonic Imaging is all about? Let me put it this way – it’s the hottest thing in radio imaging right now. Think of your favourite Netflix show. Do you know that catchy tune that plays at the...
What Kinds of Jokes Lead to Troubles?
Often in radio we push the limits. Such can be rather humorous to some of your audience but often risky for the broadcasting station. There is a type of outgoing people who do understand offensive jokes. They would laugh or respond smartly. But some people don’t...
Most Popular Radio Station Slogans
A radio station’s slogan is a short sentence that should summarize the radio station. It briefly sets the mood, content, and style. Having a slogan like ‘Today’s Hit Music’, we can already guess what this radio station is all about and even what music they...
5 Things Radio Programmers Should Be Doing
Radio Programming involves doing the exact opposite to traditional advice given to most professions. For once in an occupation, it’s not about being ‘consistent’; in fact it’s about shaking things up and keeping things interesting and engaging for your listeners....
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