Advertising identity crisis

Advertising identity crisis

It’s too common for businesses to be dazzled by a flashy campaign or a cool effect when looking for new marketing ideas, without any consideration as to how it actually promotes the company. Sure it sounds modern, or on trend, or elegant, but does it say anything at...
Selling Radio Advertising

Selling Radio Advertising

Advertising sales are always hard earned, and as we slide into the winter months and businesses start to buckle in and restrict spending, sales will get even tougher. Now is the time to start implementing key sales practises that will ensure high orders year round....